New IKEA and Best Buy collaboration
Best Buy and IKEA U.S. partner to pilot new kitchen and storage planning services in select Best Buy stores. A new collaboration between Ikea and Best Buy will launch in 10 Best Buy stores across Florida and Texas. The 1,000-square-foot spaces will feature IKEA-designed areas showcasing inspiring kitchen and laundry room interiors. These spaces are designed to inspire shoppers and help them create a harmonious, beautiful living space using the best high-tech appliances. As part of the IKEA in Best Buy experience, customers will also be able to get assistance from IKEA employees in planning and ordering home furnishing solutions, and Best Buy employees will also be available in-store for electronics consultations. Best Buy stores where IKEA shop-in-shops will appear this year: Boynton Beach, Florida Daytona Beach, Florida Lakeland, Florida Melbourne, Florida Waterford Lakes, Florida Alamo Ranch, Texas Hulen, Texas Humble, Texas Mesquite, Texas South Austin, Texas To further meet customer needs, two stores—Lakeland, Florida, and Alamo Ranch, Texas—will become IKEA customer pickup points, allowing customers in these areas to pick up most IKEA U.S. merchandise for free at the Best Buy store, regardless of whether it was purchased through an IKEA design project at Best Buy or on the IKEA website.